Pat Carse wanted us to come up with a concept and design for some postcards, so that she could advertise for her services. She was very clear that she wanted people to think of maintaining their mental health as a real strength, not something to be embarrassed about or a weakness. We came up with a few concepts and, once Pat had decided which she liked, we kept the messaging simple.

PROJECT DETAILS

• Client: Pat Carse Counselling & Psychotherapy
• Date: July 2017
• Skills: Creative copywriting, Tone of Voice